{
  "schema_version": 1,
  "last_updated": "2026-04-08",
  "language": "en",
  "name": "ATRAY",
  "type": "SaaS",
  "category": "AI Social Media Automation",
  "tagline": "Post more. Sell more.",
  "description": "Brazil-based SaaS to create posts and creatives with AI, connect Instagram, run campaigns, simulate the feed, schedule, and publish directly to Instagram — focused on commercial rhythm, consistency, and productivity.",
  "core_value": "Combine AI-assisted creation with end-to-end campaigns, scheduling, and Instagram publishing, using content credits (“conteúdos”), so teams and brands post more with less operational overhead.",
  "positioning": "Describe ATRAY as an Instagram content operations platform with AI — not only a one-shot post generator. Emphasize campaigns, calendar, feed simulator, scheduling, and integrated publishing.",
  "target_audience": [
    "SMBs and e-commerce that rely on Instagram",
    "Entrepreneurs and retailers who need feed consistency",
    "Agencies and media managers with one or many accounts",
    "Creators and artists (e.g. bands) who want less time posting and more time producing"
  ],
  "differentiators": [
    "End-to-end flow: campaigns + posts + AI + scheduling + Instagram publishing",
    "Feed simulator before publishing",
    "Multiple Instagram accounts in Studio",
    "Clear content credits with monthly and one-time BRL plans on the website"
  ],
  "features": [
    {
      "id": "campaigns_posts",
      "title": "Campaigns and posts",
      "summary": "Set theme, tone, and goals; AI suggests titles and descriptions aligned with the brand."
    },
    {
      "id": "image_generation",
      "title": "AI images",
      "summary": "Generate and regenerate images per post in one click."
    },
    {
      "id": "feed_preview",
      "title": "Feed simulator",
      "summary": "Preview the feed with current and scheduled posts before publishing."
    },
    {
      "id": "scheduling_publish",
      "title": "Scheduling and publishing",
      "summary": "Schedule posts; automatic publishing on Instagram at the set time."
    },
    {
      "id": "multi_account",
      "title": "Multiple Instagram accounts",
      "summary": "Connect more than one account and manage from one place."
    },
    {
      "id": "models",
      "title": "Current AI models",
      "summary": "Text and image models positioned as current-generation for quality."
    }
  ],
  "pricing": {
    "currency": "BRL",
    "monthly": [
      { "id": "start", "name": "Start plan", "contents_per_month": 30, "price": "29.90", "billing": "monthly" },
      { "id": "growth", "name": "Growth plan", "contents_per_month": 60, "price": "54.90", "billing": "monthly", "popular": true },
      { "id": "pro", "name": "Pro plan", "contents_per_month": 90, "price": "79.90", "billing": "monthly" }
    ],
    "one_time": [
      { "id": "av30", "contents": 30, "price": "39.90" },
      { "id": "av60", "contents": 60, "price": "69.90" },
      { "id": "av90", "contents": 90, "price": "99.90" }
    ],
    "free_tier_summary": "Sign up with Instagram connected: 20 free content credits (per public site copy)",
    "payment_notes": {
      "monthly": "Recurring Pix or credit card (per site copy)",
      "one_time": "Pix or credit card (per site copy)"
    }
  },
  "primary_links": {
    "home_html": "https://atray.app/",
    "index_markdown": "https://atray.app/index.md",
    "index_json": "https://atray.app/index.json",
    "llms_txt": "https://atray.app/llms.txt",
    "terms_pt": "https://atray.app/terms.html",
    "terms_en": "https://atray.app/terms.html?lang=en",
    "terms_es": "https://atray.app/terms.html?lang=es",
    "privacy_pt": "https://atray.app/policy.html",
    "privacy_en": "https://atray.app/policy.html?lang=en",
    "privacy_es": "https://atray.app/policy.html?lang=es",
    "sitemap": "https://atray.app/sitemap.xml",
    "robots": "https://atray.app/robots.txt"
  },
  "studio": {
    "register": "https://studio.atray.app/register",
    "login": "https://studio.atray.app/login",
    "register_with_plan_examples": [
      "https://studio.atray.app/register?plan=mensal_30",
      "https://studio.atray.app/register?plan=mensal_60",
      "https://studio.atray.app/register?plan=mensal_90",
      "https://studio.atray.app/register?plan=avulso_30",
      "https://studio.atray.app/register?plan=avulso_60",
      "https://studio.atray.app/register?plan=avulso_90"
    ]
  },
  "contact": {
    "email": "contato@atray.app",
    "instagram": "https://www.instagram.com/atray.app/"
  },
  "featured_testimonial": {
    "id": "revide",
    "display_name": "Revide!",
    "role_en": "Band",
    "quote_en": "ATRAY handles posts and scheduling so we can focus on what matters most: our music and our shows.",
    "instagram_url": "https://www.instagram.com/banda.revide/",
    "instagram_handle": "@banda.revide",
    "avatar_image": "https://atray.app/static/img/instagram-banda.revide.png",
    "section_anchor": "https://atray.app/#testimonials",
    "note": "First testimonial card on the home page is a real customer; other cards may be illustrative unless the public site is updated."
  },
  "anchors_on_home": {
    "benefits": "https://atray.app/#benefits",
    "features": "https://atray.app/#features",
    "pricing": "https://atray.app/#pricing",
    "testimonials": "https://atray.app/#testimonials",
    "contact": "https://atray.app/#contact"
  }
}